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Cold Calling(Marketing)

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  • Cold Calling means visit or make unsolicited phone calls to unknown customers for a sales appointment and for the purpose of generate revenue.
  • It is also known as telemarketing Cold calling.
  • Cold calling is attempt to convince potential customers to purchase either the sales person product or service.
  • It is generally referred to as the over-the-phone process.
  • Making it as a source of telemarketing but can be done in person door to door sales person.
  • Cold calling is an important stage and technique in the selling process.
  • Cold calling is the art of approaching someone, professionally, openly and meaningfully, with a sensible proposition.
  • The key to cold calling is contacting prospects most likely to use your product or service,Cold Calling can be very, very effective in boosting sales and market reach.
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